Monthly Email News for the Architectural Aluminium Industry

Renovation for glass
January 2016

EDGETECH UK has launched Renovate by TruShield, a glass cleaning system combined with a protective layer of glass protection.

In a two-step process, the pre-cleaner removes dirt build-up before TruShield is applied to protect the glass. The protective effect is activated with the surface becoming hydrophobic.

“The rationale behind Renovate is simple,” said Charlotte Davies, Marketing Manager at Edgetech. “With 91 percent of windows in the UK already replaced we could see a need for protecting the performance of those windows. Dirt on the glass can reduce the energy efficiency of windows and Renovate is designed to preserve the performance of the glazing.

“We have put together a complete package of marketing materials for installation companies to offer Renovate to their window customers. With DVDs, drop cards, mailers and homeowner leaflets Edgetech has made it easy for customers to generate leads with the launch of Renovate by TruShield.

“It gives installation companies a reason to go back to their existing customers and offer them the very latest technology in maintaining the energy performance of their windows. And while Renovate is designed as a retrofit product, there’s no reason why companies can’t offer it at the time of new installations.”

www.edgetechig.co.uk

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